Your voice.
Your kind of email.
Give barua your brand instructions and a design. It prepares complete emails for your campaigns and workflows.
Plain, friendly and useful. Describe what changed, then give one next step.
Read full voice instructions
Plain, friendly and useful. Describe what changed, then give one next step. Talk to one reader. Use concrete product facts and end once the reader has what they need. Avoid inflated claims and dramatic fragments.
Tell customers with a saved project about the new preview. Link them back to their projects.
The actual result of this preparation run. The supplied layout stays in control of the design.
Open the captured run ↗Quiet and straightforward. Use US English. Name the material.
Read full voice instructions
Quiet and straightforward. Use US English. Name the material. Talk to one reader and give one useful next step. Use only supplied product facts. Do not infer additional variants, material benefits, stock, prices or personal recommendations. Avoid inflated claims and dramatic fragments.
Let previous customers know the cotton jacket collection is available. Mention the forest-green chore jacket and link to the collection.
The actual result of this preparation run. The supplied layout stays in control of the design.
Open the captured run ↗Captured writing runs · Fictional brands and data · Supplied designs · No emails sent
Bring a design.
Give the words some direction.
Forward an email to import its layout. Save your voice separately, so both inputs have a clear job.
Your voice guides the wording.
Brand and playbook instructions tell barua what to say and how you say it. It prepares reusable email wording for review.
Your template holds the design.
Review an imported layout in Settings, then choose Use this template. Forwarding an email supplies its design, not your voice.
A few useful details.
Does forwarding an email teach barua my tone?
The forwarded email supplies the design. Your brand and playbook instructions guide the wording.
Do I need an existing email design?
No. barua can use its default layout. You can review the rendered result before approving the email.
Bring an email that feels like you.
A design and a few clear voice instructions are a useful place to start.